Stay ahead with the latest data-driven insights on QR codes and their impact on business growth
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The global economy in 2025 is anything but stable. With inflation, geopolitical shifts, and rapid technological disruption all converging, businesses are being forced to rethink how they operate—especially in marketing.
In 2025, agencies aren't just creative engines—they're growth architects. The traditional model built on media buys and 'big idea' campaigns has given way to a new expectation: strategic precision, tech fluency, and measurable results.
The NBA All-Star Weekend has always been a spectacle—a high-energy fusion of elite athleticism, cultural moments, and unforgettable entertainment. But this year, there was something new powering the fan experience behind the scenes: Legacy Code QR technology.
When global powerhouses like the NFL, NBC, and luxury automakers redefine how they connect with fans, they aren't settling for cookie-cutter solutions. They're choosing Legacy Code—because in 2025, every scan should feel intentional, branded, and powerful.
The digital ad landscape is shifting fast—and the brands that win will be the ones who evolve faster. While giants like Google, Meta, and Amazon still dominate overall budgets, a new generation of midsize media platforms is emerging as the real growth drivers.
Customer acquisition has never been more complex—or more full of opportunity. With consumers bouncing between social, email, in-store, events, and everything in between, relying on a single channel simply doesn't cut it anymore.